Friday, January 1, 2010

AdWords New Keyword Tool (Beta)

As a part of continuous upgrading process to its Tools, Google has come up with a new keyword tool currently in Beta phase.

This new tool has some real good additions wherein we can choose to view keywords by categories like Finance, Sports, Apparels and many more. The feature that was available in Search Based Keyword Tool (SBKT).

Let us look in to some of the features of this new Tool:-

Keywords Searching – Previous keyword tool had 2 options firstly searching by entering keyword and secondly by entering the website URL. New addition to this Beta version of the keyword tool is search by inserting a list of your high CTR keywords and the tool will provide relevant words for them.

Keyword Sorting – Keywords can be sorted according to search history, competition, estimated Avg. CPC, ad share, search share, CTR and a few more other options.

Add or Remove Keyword Categories – With this new keyword tool you can easily choose to add or remove a keyword category. For example if you choose “Loan” under Finance category, You will have the option of not showing words related to unsecured, secured or debt consolidation.

This tool is an advanced version of the current keyword tool and has incorporated some positive features from Search Based Keyword Tool.


Here are some of the screen grab of this new tool.





Saturday, December 19, 2009

Google Browser Size

Google Browser Size is a new feature for visualizing browser window sizes of people who visit a webpage.

Google Browser Size is a very useful tool while creating a new website. This is helpful for ensuring that all important parts of user interface are visible to wide audience.

When you first visit Google Browser Size site, you can see a example webpage wherein the "donate now" button falls within the 80% contour, which means that 20% of the users cannot see this button when they first visit the page. 20% of users is a big number; knowing this fact would encourage the designers to move the button much higher in the page so it can be seen without scrolling.

Here "90%" contour means that 90% of people visiting a webpage have their browser window open to at least this size or larger & 80% contour means 80% people have their browser window open to this size, and so on.

To view your own website with this visualization, simply type its URL into the "Enter URL here" textbox in http://browsersize.googlelabs.com/ and click Go.

A new Update to Google Transliteration Tool

One Click Traslation to sites from Google.

Typing a non-Roman language such as Hindi on a Roman keyboard is not easy because Hindi language use characters that are not found on a traditional keyboard. But these languages can be transliterated into the formal characters.

Google transliteration tool available in Labs has a new update that includes below 17 languages:
• Arabic
• Bengali
• Greek
• Gujarati
• Hindi
• Kannada
• Malayalam
• Marathi
• Nepali
• Persian
• Punjabi
• Russian
• Sanskrit
• Serbian
• Tamil
• Telugu
• Urdu

The update provides dictionary lookup and character-by-character composition so that you can make sure that getting you get the exact word you want.

For more detailed infromation you can follow http://googleblog.blogspot.com/2009/12/transliteration-goes-global.html