adCenter Feature Review: Bulk Management Tools

Two new adCenter features upgrade on Sept. 29 are:

• update multiple campaign budgets, and import campaigns
• submit all Draft status ad groups to go live

First, if you find that you need to change the budgets for a variety of campaigns, you can now do this all at once using the following steps:

1. On the Select a campaign page, select the check boxes for all or some of the campaigns you want to update.
2. Click the Bulk edit link.
3. From the Campaign settings drop-down list, select:
   > Monthly budget – fixed amount to apply the same budget to all selected campaigns.
   > Monthly budget – percent increase to apply a percent increase to all selected campaigns.
   > Monthly budget – percent decrease to apply a percent decrease to all selected campaigns.
4. In the New value box type the new amount or percentage.
5. Click Apply

Second, you can now bulk-submit all ad groups that are in a Draft status to go live at once. As before you were required to submit each ad group one at a time. Just keep in mind that all of the information for each Draft status ad group must be complete for a successful submission.

1. On the Select a campaign page, open the appropriate campaign.
2. On the Select an ad group page, select the check boxes of the Draft ad groups you want to submit, and click Actions.
3. In the Actions drop-down list, select Submit ad group.
4. On the Windows Internet Explorer dialog box, click OK to submit.

The status of the ad groups will change to Active, and your ads will be live, if your ad groups did not require an editorial review.

The status of the ad groups will change to Inactive if your ad groups require an editorial review.